Case study
Lisa had the expertise and a powerful body of work. Projects Plus transformed it into a cohesive four-course ecosystem—connecting curriculum, scripts, video production, visual design, platform development, branding, and the student experience.
Lisa had deep expertise and a powerful leadership methodology, but it had not yet been transformed into a cohesive digital learning ecosystem.
The curriculum, scripts, recordings, visual identity, and course platform needed to be developed and connected.
Projects Plus served as the integrated strategy and production partner—organizing the expertise, developing the learning experience, producing the course assets, and building the platform.
A unified four-course ecosystem designed to reflect Lisa’s authority, deliver a professional student experience, and support long-term use and growth.
What Projects Plus handled
From the first curriculum decisions to the completed learning experience, Projects Plus connected the strategy, creative work, and course production.
Projects Plus also explored a proposed sales-page direction, shown below as concept work. The final sales page was completed by another provider.
The four-course ecosystem
Four courses. One complete system. Everything connected for a powerful student journey and a premium brand experience.
Lead with joy.
Inspire others.
Create meaningful impact.
Strengthen connection.
Navigate conversations.
Build better relationships.
Change your mindset.
Lead with purpose and possibility.
Build courage from within.
Lead clearly.
Create real change.
Selected project assets
The leadership banner and four course covers carry the same visual language across the delivered course ecosystem.
Proposed premium sales-page direction developed by Projects Plus for Present Process Coaching. This concept was created during the engagement but was not selected for the final implementation.
This course-selection and comparison mockup explores offer presentation, visual hierarchy, and the enrollment journey. It shows proposed offer details from that stage of the project.
Client testimonial
Hear directly from Lisa about the experience of building her complete course ecosystem with Projects Plus.
Lisa’s story · 6:09
“I met Addison through my Church’s Business Leaders meeting. I loved what he was offering and engaged quickly. We worked together and separately for about 3 months. Addison was very attentive and responsive throughout the whole Course development process. I’m very pleased with what he has provided in terms of guidance and course and video production processes, and final product! I highly recommend working with Addison!”
Lisa PfisterPresent Process CoachingThe impact
Lisa now has a premium course ecosystem that reflects her expertise and turns her methodology into a repeatable learning experience, with assets designed for long-term use.
Book a Course Strategy Call to explore your vision and the strongest path from expertise to a launch-ready course.